Why Use AI for Brainstorming?

By Nico
November 19, 2023
4 min read

Brainstorming is great, but it can be slow. Integrating AI into your brainstorming sessions can be a game-changer, and here's why.

In this article, we'll explore five reasons why integrating AI into your brainstorming sessions can be a game-changer.

Ready? Let's dive in!

1. It's way faster

When it comes to generating fresh ideas, AI can produce ideas at a speed and scale that's impossible for humans to match.

Based on my own experience, using AI for brainstorming can be around 10x faster than doing it on your own.

The reason is simple: AI models can output text VERY quickly (Around 200 words per minute for ChatGPT). Good luck trying to match that speed on your own 😅

By the time you've written down one idea, AI has already generated 10 more.

AI is capable of offering quality too, if you provide it with the right context.

It is also excellent at organizing unsctructured ideas into a coherent plan.

2. It can give different perspectives

Unlike humans, who are limited by their current knowledge, AI models like GPT-4 are trained on a massive database containing pretty much all of mankind's knowledge.

It means you can get a diverse range of ideas, that aren't biaised by personal opinion

This diversity is the key to find innovative ideas & solutions to problems.

  • It can suggest ideas you'll never think of on your own.
  • It can help you find new angles to approach a problem.
  • It can debate with you and challenge your ideas.

And of course, the best part: You can discuss with it going back and forth to refine your ideas.

It's hard to judge your own ideas, but with AI, you can get external opinions immediately.

3. It's customizable

One of the best advantages of AI in brainstorming is its ability to tailor ideas to specific needs.

Just like a good brainstorming session focuses on a particular problem, AI can be directed to generate ideas relevant to your unique situation.

By providing detailed context and specific goals, you can guide the AI to generate ideas that are not only creative but also applicable and actionable for your situation.

Context is key in anything related to AI.

How to Do It:

  • Define your goal or problem precisely.
  • Provide as much context as possible to the AI.
  • Use specific prompts to guide the AI's idea generation process.

Want to learn more? Check out our guide to do brainstorming with AI.

4. It's cheaper

Let's talk about the elephant in the room: money.

Hiring someone or mobilizing a team to do a brainstorming session can be costly. Especially if you're looking for someone with a specific skill set.

AI has been trained on a massive amount of data, convering pretty much every topic you can think of.

By using AI, you can get the same results as a human, but at a fraction of the cost.

A ChatGPT subscription is only $20/month, and you can get pretty much unlimited ideas with it.

5. It can help with creative blocks

Yeah, we've all been there, staring at a blank page, waiting for inspiration... that never comes 😰

AI is the perfect solution for that. It can generate ideas without creative limitations, so you will always have a source of inspiration to turn to.

Sure, it won't do your job for you, but it will give you this initial spark of inspiration to get you started.

In Conclusion

Integrating AI into your brainstorming sessions will give you a significant creative boost.

Whether you're seeking diversity in ideas, struggling with a creative block, or need to brainstorm efficiently, AI is a valuable asset.

Remember, the key to successful AI brainstorming is to provide clear, detailed information and goals. With this, AI can become an indispensable tool in your creative arsenal.

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Nico is the founder of Talknotes. He is an entrepreneur with 7 years of experience, and love sharing what he learns along the way.

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